Create AI UGC 
Videos That Feel Real

Generate lifelike influencer-style videos where AI avatars hold and talk about your products. Ready for Meta ads, Tiktok and Reels in under 3 minutes.
ugc video preview
100K+
Active Users On Speel
2.5min
Average ad generation time
$9.8M+
Generated using AI UGC

UGC videos in 3 steps

From idea to lifelike video, Speel makes the process effortless, fast, and unbelievably real.
Step 1

Select an actor

Use our library, upload an image or use our realistic AI image generator.
Step 2

Write Script

Turn ideas into ready-to-shoot ads with smart AI writing.
Step 3

Generate your video

Bring it all to life with stunning, realistic UGC in minutes.

Scale your content

Get hundreds of ad creatives in minutes, not weeks, all without the hassle of hiring real creators.

Make your products go viral

Select from hundreds of realistic actors or generate your own from scratch. Then, add your product in one click and describe how you want your actor to interact with it to get a full ad video in minutes.
One click product add
Works with any product, regardless of type
Consistent product size, shape and text
Get started

Improve ROAS for your clients

Choose from hundreds of realistic actors, add products or have them describe any service. Then generate unlimited variants to boost creative diversity, scale winners faster, and improve ROAS for clients.
Add any product
Generate high-converting ads in minutes
Most realistic AI videos on the market
Get started

Create the most realistic AI videos

With state of the art image and video generation, Speel is your all-in-one content studio. Design your own realistic actor from scratch, edit images in 4k and create lifelike videos with unmatched realism.
Most realistic portrait generator on the market
Unlimited 4K image editing
Most realistic video generator on the market
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Create profitable ads for your SaaS

Select from 100+ realistic actors to cater to your audience or generate one from scratch. Then describe your tool and have the actor promote or explain it with state of the art lip syncing.
100,000 profitable SaaS creatives made on Speel
Perfect for explainers and product tutorials
Use green screen to show your app in the background
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Most popular features

Check out our most popular features that users love to create content with
Get started

UGC Builder

Select an actor, add your product and get a full ad video in minutes.
Open

Avatar Generator

Generate an actor from scratch with the most realistic avatar generator.
Open

Skin Enhancer

Our AI-powered skin fixer adds natural texture to your AI images.
Open

Join 1,000+ businesses going viral with AI avatars

SEE MORE
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Our community of brand owners always struggled to find good content creators. Then, we tried AI tools and they just looked totally unrealistic. That completely changed when we started using Speel. I don’t know how the guys have done it!
Janson Smith
Founder @Honest Brands
The AI avatars look super realistic, it’s 100% customizable, and it’s helped us massively increase our creative output without raising production costs, which has led to a lot more winners for the brands we work with. Can’t recommend it enough.
Oscar Laporta
Co-Founder @ViralClip.io
We used Speel to quickly test a bunch of different creatives for a digital product launch we had. We were able to create 10 publishable creatives the same day we signed up. We’re still running some of them 5 weeks later!
Mischa Collins
Digital product and content creator
Lifesaver for our socials - I make TikTok and IG content that is 100% consistent from one video to the next and looks polished and on-brand every time.
Emily Radford
Head of Social Content
Speel has changed the way we create content. We now spin up social-ready videos in minutes and they look like they cost thousands to produce.
Jonathan Pierce
Creative Director
Honestly, nothing comes close to Speel right now. Total cheat code for ads.
Marcus Ellison
Ecom Founder
We used to spend 2 weeks scripting, casting, and shooting to get one ad creative out the door. With Speel, we had a fully scripted, product-holding video ready in 5 minutes —insane!
Claire Whitmore
CMO
I love the product holding! I tried a few other tools and it never looked quite right but these videos are coming out absolutely perfect.
Richard Tan
Social Media Manager
As a founder, putting out content that truly reflects my brand is such a priority but was so time consuming. With Speel, we create content that hits for socials without the time or cash investment. Love this tool!
Sofia Delgado
Ecom Founder
As an (ad) agency, this has cut our production costs by over 70% and saves us weeks of creative testing. We’re delivering more ads, faster, and with zero compromise on quality.
David Williams
Ad Agency Owner
Well that’s all creatives taken care of in about 10 minutes, these AI actors are scary good.
Blake Hensley
Marketing Manager

Pricing

Whether you’re a solo creator or a growing brand, Speel got you covered
Starter
Perfect for freelancers and solo creators looking to test AI videos.
$
49
per month
Get Started
What’s Included
Generate up to 55 videos
Generate up to 270 images
35+ languages
1 min length Lip sync videos
Realistic AI avatar generator
Skin enhancer
Product holding
Outfit swapping
Magic edit
Mobile App UGC Studio
UGC Studio
Perfect for small teams that need to create more AI ads.
$
109
per month
Get Started
What’s Included
Generate up to 123 videos
Generate up to 608 images
35+ languages
1 min length Lip sync videos
Realistic AI avatar generator
Skin enhancer
Product holding
Outfit swapping
Magic edit
Mobile App UGC Studio
UGC Studio
Pro
Perfect for brands and agencies that consistently need new AI creatives.
$
139
per month
Get Started
What’s Included
Generate up to 200 videos
Generate upto 991 images
35+ languages
1 min lenght Lip sync videos
Realistic AI avatar generator
Skin enhancer
Product holding
Outfit swapping
Magic edit
Mobile App UGC Studio
UGC Studio
Starter
Perfect for freelancers and solo creators looking to test AI videos.
$
35
per month
Get Started
What’s Included
Generate up to 660 videos
Generate up to 3240 images
35+ languages
Up to 1 minute length
Realistic AI avatar generator
Skin enhancer
Product holding
Outfit swapping
Magic edit
Mobile App UGC Studio
UGC Studio
Perfect for small teams that need to create more AI ads.
$
79
per month
Get Started
What’s Included
Generate up to 1476 videos
Generate up to 7296 images
35+ languages
Up to 1 minute length
Realistic AI avatar generator
Skin enhancer
Product holding
Outfit swapping
Magic edit
Mobile App UGC Studio
UGC Studio
Pro
Perfect for brands and agencies that consistently need new AI creatives.
$
129
per month
Get Started
What’s Included
Generate 2400+ videos
Generate up to 11892 images
35+ languages
Up to 1 minute length
Realistic AI avatar generator
Skin enhancer
Product holding
Outfit swapping
Magic edit
Mobile App UGC Studio
UGC Studio

Got questions? We’ve got answers

Quick answers to all your burning questions about creating realistic videos with Speel.

Getting Started

Can I try Speel before committing?
Yes you can try Speel for free and get 90 credits to explore our models and create your first videos over 24 hours. There’s no auto-renewal, and you can continue anytime with flexible subscription plans or credit packs.
Can I see a demo of the product?
Yes. Check out our YouTube channel for walkthroughs of everymode — Video Maker, Image Maker, Image Edit, Talking Head Video, and Upscale.You can see real generations, preset results, and step-by-step guides on how toget the most out of Speel.
Is there a free trial?
Speel offers a one-time free trial that lets you explore the platform and its features. The trial includes 90 credits, which allows you to create 1 video and up to 5 images, giving you full access to see how Speel works for your needs.The trial is not time-limited, your credits remain valid until they are fully used. There is no automatic renewal, and you will only be billed if you choose to upgrade to a paid plan.
Can I use the ads commercially?
Absolutely. You have full commercial rights to everything yougenerate on Speel — ads, social media content, landing page visuals, and more.You own all the creatives you produce. There are no licensing fees, noattribution requirements, and no restrictions on how you use the outputcommercially.

Plans & Credits

What plans do you offer?
Speel offers four plans:
 
•      Free - 90 credits (~3 videos ~6 images). Available for new users only.
•      Starter — $49/month or $35/month billed annually. 1,200credits per month (~240 videos, ~1,200 images).
•      Growth — $109/month or $79/month billed annually. 3,500credits per month (~700 videos, ~3,500 images).
•      Pro — $179/month or $129/month billed annually. 6,500credits per month (~1,300 videos, ~6,500 images). 

All plans include unlimited workspace members and access toevery model and feature on the platform. Yearly plans save you approximately29% compared to monthly billing.
How many videos can I make with each plan?
It depends on the model and settings you choose, but here is arough guide based on standard model usage: 

•      Free - 90 credits (~3 videos ~6 images). Available for new users only
•      Starter ($49/mo): 1,200 credits — up to ~240 shortvideos or ~1,200 images
•      Growth ($109/mo): 3,500 credits — up to ~700 shortvideos or ~3,500 images
•      Pro ($179/mo): 6,500 credits — up to ~1,300 shortvideos or ~6,500 images 

You can mix and match videos and images however you likewithin your credit budget. Advanced models and higher resolutions use morecredits per generation — the credit cost is always shown on the Generate buttonbefore you run, so you always know what you are spending.
What is a credit?
A credit is the unit Speel uses to measure how much yougenerate. Every time you create a video, image, or upscale, it costs a certainnumber of credits. Think of it like a fuel tank — your plan fills it up, andeach generation uses some of it. 

The number of credits a generation costs depends on the modelyou choose, the resolution, the duration (for videos), and the qualitysettings. The exact cost is always shown on the Generate button before youconfirm, so there are no surprises.
Do unused credits roll over?
Yes. Unused credits roll over every month and never expire aslong as your account is active. This applies when your plan renews, when youupgrade, and when you downgrade. Your credits always stack — they are neverreset or lost.
Can I upgrade my plan?
Yes, at any time. When you upgrade, the change takes effectimmediately. Your new credits are added to your account instantly on top of anycredits you already have, and you are charged the full amount for the new planat the time of upgrade. 

Example: You are on the Growth monthly plan with 500 creditsremaining. You upgrade to Pro. You are charged for Pro immediately, and your500 remaining credits stack on top of the 6,500 Pro credits — giving you 7,000credits total.
Can I upgrade my plan?
Can I downgrade my plan?Yes. When you downgrade, two things happen: 

1.    Your billing changes at the end of your current billingcycle — you stop being charged for the higher plan and start being charged forthe lower plan from that date.
2.    You keep all your existing credits and continue to havefull access to all features until those credits run out. Credits from yourprevious plan stack on top of the credits from your new plan. 

Example: You are on the Pro plan, which renews on 15 June. Yourequest a downgrade to Starter on 1 June. On 15 June, you are charged forStarter instead of Pro. Any credits remaining from your Pro plan carry over andstack on top of your new Starter credits. You keep full access to everythinguntil your total credit balance runs out. 

📌 Note: No one loses access to any features on Speel. Everyonehas access to all modes and models at all times — the only difference betweenplans is the number of credits you receive.
Can I cancel my subscription?
Yes. You can cancel at any time from your account settings.There is no lock-in and no cancellation fee. When you cancel, you keep yourremaining credits and access until the end of your current billing cycle. Afterthat, you will not be charged again.

The Product

How long are the videos?
It depends on the model you use. Most video generation modelssupport clips up to 20 seconds per generation. For Talking Head Videos — wherean AI avatar speaks a script — you can generate up to 60 seconds of spokencontent in a single generation.

If you need longer videos, you can generate multiple clips andstitch them together in your editing software. Many users build full 30–60second ad creatives this way by combining several generations.
Can I add my own product or clothing?
Yes. You can upload reference images of your product orclothing directly into Image Maker, Image Edit, or Video Maker. The AI usesyour reference as a guide and incorporates it into the generation — so yourproduct appears in the output with the correct look and style you specify inyour prompt. 

This is one of the most powerful use cases on the platform.You can place your product in any scene, on any type of person, with anylighting or aesthetic — without a photoshoot.
Does it work in my language?
Yes. Speel works in over 35 languages, including: 

English (USA, UK, Australia, Canada), Japanese, Chinese,French (France, Canada), German, Spanish (Spain, Mexico), Portuguese (Brazil,Portugal), Italian, Hindi, Korean, Turkish, Indonesian, Dutch, Filipino, Arabic(Saudi Arabia, UAE), Polish, Romanian, Bulgarian, Czech, Greek, Swedish,Finnish, Croatian, Malay, Slovak, Tamil, Ukrainian. 

If your language is not listed, contact our support team andwe will look into adding it.
Does it work with different accents?
Yes. Speel offers a wide range of accents and regionaldialects. For English, we have Australian, American, and British accents, plusregional variants like New York, Scottish, and London. French includes Parisianand Quebecois. Spanish covers Latin American, Mexican, Colombian, Peninsular,and more. 

If a specific dialect or accent you need is not listed,contact us — we will add it for free.

How We Compare

How are you different to Arcads?
Most people move from Arcads for two reasons: 

1.    Users say our proprietary video models produce morerealistic videos — particularly for UGC-style ad creative where authenticitymatters most.
2.    You get significantly more output at a lower price. OurStarter plan is $49/month for 1,200 credits — enough for up to ~240 videos.Arcads charges $230 for 20 videos. That is more than 10x the volume at lessthan a quarter of the cost. 

Beyond pricing, Speel gives you access to multiple generationmodes — Video Maker, Image Maker, Image Edit, Talking Head Video, and Upscale —all in one platform, on every plan.
How are you different to MakeUGC?
Most people move from MakeUGC for three reasons: 

1.    Users say our proprietary video models produce morerealistic videos.
2.    You get more output at a lower price. Our Starter planat $49/month gives you 1,200 credits (up to ~240 videos), compared to $129 for20 videos on MakeUGC.
3.    You get access to every feature on every plan —including uploading your own audio, voice cloning, all AI models, and allgeneration modes. MakeUGC restricts some features to higher tiers.
How are you different to HeyGen?
Users say our proprietary video model produces more realistic videos — especially for UGC and social ad creative, which is what Speel is built for. HeyGen is primarily a talking head and presentation tool. Speel covers that use case through Talking Head Video mode, but also gives you full video generation, image creation, image editing, and upscaling in one platform.

On pricing, HeyGen's plans are built around seat-based access with credit limits on lower tiers. Speel gives you unlimited members on every plan, and credits that roll over every month.

Ready to Create Something Special?

Create winning videos with the most realistic AI tools all in one place